Tonchidot_2 A touch of the weird and wonderful – absent so far from TechCrunch 50 – has just descended on the conference hall. It came in the form of Takahito Iguchi and Tonchidot, a Japanese company with a mission to "create a world of wit parallel to the real world" with a device called the sekai camera. In practice, this seemed to mean cataloguing everything that exists, feeding details about each item into some kind of database, and then presenting relevant, location-specific information to users via their iPhone screens.
The demo video showed people walking into a Tokyo street, seeing bubbles pop up on their iPhone screens to reveal the English translation of the name of each shop, details of what it sold and information about its opening times. Walk into a mobile phone shop, point the iPhone at a rack of handsets and see their specs and prices on the screen immediately. In the audience we lapped it up, but there was a big question looming: where do all the data come from?
No comments:
Post a Comment